Domain name and hosting

Domain name - what it is and how to choose:


It is very important to choose the right domain name. Domain name you chose may depend on popularity of the web site. It must be for both visitors and search engines (as Google), because the domain has an impact on search engines, but it must not be too long. Do not make domain solely from the keywords if it is too long! It should be short and easy to remember, but it would be an advantage if domain name would contain a keyword. Read more ...

Website development

This article will review the development of web sites from A to Z.


Website target audience and their needs

 

It is important to know for what purpose websites is developed. Secondly, what benefits it will bring to its visitors. So you have to have a clear picture of your visitors, so you can make a website design, navigation and content made particularly for them. You must make such a website that it would worth to your visitors to return there again and again. To reach this goal you have to satisfy customer needs and fulfil their expectations. Read more ...

How to improve Google rankings. SEO

SEO (Search Engine Optimization) is a part of online marketing. It is optimization and modifications for a website oriented in search engines as Google or Yahoo. You can spend thousands of dollars per month for advertisements on the Internet, but if your website are in high ratings in search engines, it will bring more benefits and profits than investments in regular advertisements.

 

The existence of a website does not guarantee that it will be visible for search engines. After website development you need to invest into optimization of website. Main optimization is done once, but you need to improve and take care of your website all the time. You will have to invest both time and money until your website will be in high ratings. But once the investments is done, and if everything succeeds, the investments can pay off tenfold.
How does the search engine works?

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Paid e-mail system with domain suffix

Attention! From 2012 December, Google Apps for new customers are only available at 50 USD/user/year.

 

Once you have your own website, it is time to think about e-mail system. Many people are using a variety of free services offered by such Yahoo! Gmail, Hotmail etc. All these systems are more or less similar and do their job. But those systems are united by the fact that the e-mail system is perfectly suitable for personal use, but a person representing the company does not seem a representative having free email with suffix This email address is being protected from spambots. You need JavaScript enabled to view it.. If the company has its own website with domain name, it is expected that representatives of the company will have e-mail like This email address is being protected from spambots. You need JavaScript enabled to view it.. There are many professional and expensive systems for the company to penetrate the Internet.

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Where to begin?

You should ask yourself the question – for what purpose website will be used. Maybe you need only the company's business card, which describes the company, it‘s activities, partners and contacts - detailed information about the company, customer information. Or maybe you want to publish complete information about the company and have a catalog of your products/services. And if you are willing to make direct business and sales online, then internet shop would be best solution to reach your customers online. So you have to make a decision for what purpose you need the website. Read more ...

Benefits of a website

Website benefits for your business depends on the type of business you are running and how deep you are ready to infiltrate the Internet. Internet - a great way to advertise your business to potential customers. Everything  your client needs – your web address, whether it is derived from business cards, advertising, e-mail signature or found in the search engines.

 

More and more people and businesses use the Internet to find information - it is convenient, efficient and fast. Have a website becomes a trend, and even majority of consumers expect to find business or services they need on the internet. Read more ...

Content Management System (CMS)

Content Management System (CMS) - the most complex element of any website. There is no visual differences between website with or without CMS. With a content management system administrator can easily modify the web site's text, categories names and photos. This is a management tool that simplifies the work for both Web developers and ordinary users. Read more ...